RESUME

EDUCATION

Bachelor of Fine Arts in Visual Communication
Northern Illinois University, Dekalb, Illinois, May 2017

Google Digital Marketing & E-commerce Certificate
February 2025

Associates of Fine Arts
& Associates of Applied Sciences in Graphic Design
College of DuPage, Glen Ellyn, Illinois, May 2013

WORK EXPERIENCE

Graphic Designer at Allured Business Media
Carol Stream, Illinois | October 2021–July 2024
Responsibilities: Design layouts for Skin Inc Magazine and Beauty Launchpad Magazine in both print and digital. Collaborate with editors on image choices for the articles and covers. Create web banners and marketing materials for the Marketing Department to use on the social media platforms. Use HTML to make edits to the digital editions of the magazines. Create animations for digital magazine covers and articles. Communicate with the sales department about advertisements to place in the magazine. Checking ad sizing and preflight issues before upload.

Ad Traffic Coordinator at Gannett | USA TODAY
Downers Grove, Illinois | October 2017–March 2021
Responsibilities: Design and edit print and digital ads at a rapid pace in Indesign and Photoshop. Online apps (Adventive and Adapt) to create digital ads. Checking to make sure all materials were included. Out-sourcing complicated ads such as real estate listings and grocery ads.

Crew Member at Dunkin
Aurora, Illinois | April 2015–October 2017
Responsibilities: Take customer orders, maintain a clean and organized work environment, make beverages, decorate donuts, bake bagels and other bakery items.

IT Computer Lab Assistant at College of DuPage
Glen Ellyn, Illinois | August 2013–August 2014
Responsibilities: Take phone calls for the Student Support Helpdesk, help students set up their MyAccess account or reset their MyAccess passwords, help students with Blackboard and their student email accounts, cleaning computers in lab and in the classrooms, design creative signs for the lab hours and info.

PROFICIENCIES & SKILLS

Adobe Creative Cloud, InDesign, Photoshop, Illustrator, Dreamweaver, Acrobat, Aftereffects, Premiere Pro, Media Encoder, Adobe Fonts and
Adobe Stock
Canva
Microsoft Office Suite, Word, PowerPoint, Excel
Traditional illustration with various media
Publication design and preparation for printer
Digital photography, Photo editing, Video editing
GIF and banner animations
Responsive web design, HTML and CSS
Web platforms including WordPress, Blogger, Shopify
Email marketing in Constant Contact, Hubspot and Mailchimp
Social Media Platforms including Instragram, Facebook, LinkdIn and YouTube
Creative writing and copy editing
Google Analytics

AWARDS & ACHIEVEMENTS

Illustrations published in College of DuPage’s Brain Flower student magazine in 2013 and 2014 issues

Finalist in College of DuPage’s Portfolio Night 2013 and 2014 in the categories of Illustration and Identity design

Photography featured in Daily Herald photography contest and Jeff Reiter’s Words on Birds column (Most recently January 1, 2025 issue)

REFERENCES

Maggie Walker | Position: Managing Editor at Allured
Contact: 630-234-0881

Kim Fry | Position: Marketing & Creative Director at Allured
Contact: 630-344-6034

James Fergus | Position: Assistant Design Manager at Allured
Contact: 630-344-6035

LINKS

Beauty Launchpad Magazine (Issues: Nov/Dec 2021 to Jul/Aug 2024)
https://beautylaunchpad.texterity.com/beautylaunchpad/library/

Skin Inc Magazine (Issues: January 2023 to August 2024)
https://skininc.texterity.com/skininc/library/

Linkedin: www.linkedin.com/in/haley-gottardo